Digital Marketing

Marketing That Drives Growth,
Not Just Traffic

We create your content, design your graphics, manage your social media, and run your paid campaigns — all tracked with clear analytics and reported monthly in plain English. A true full-service digital marketing team, without the agency price tag.

What We Do

Every channel. Every format. One team.

Digital marketing works best when all your channels work together. We create the content, design the visuals, manage the platforms, run the ads, and track the results — so nothing falls through the cracks.

📱

Social Media Content & Design

We create, design, and post your social media content across all platforms — including Facebook, Instagram, LinkedIn, and TikTok. Every post is branded, on-message, and approved by you before it goes live.

🎯

Paid Advertising

Google Ads, Facebook Ads, and Instagram Ads campaigns managed end-to-end — from strategy and creative to ongoing optimisation and budget management.

📧

Email Marketing

Campaigns, newsletters, and automated sequences that nurture your leads and keep your customers engaged and coming back.

🔍

SEO & Content

Organic search strategy and content marketing that builds long-term visibility and drives consistent inbound traffic to your business.

📊

Tracking & Analytics

Every campaign is tracked properly. We set up conversion tracking, connect Google Analytics, and give you monthly reports you can actually understand.

🔄

Strategy & Optimisation

We review results monthly, test new ideas, and continuously improve — so your marketing gets more effective over time, not just on launch day.

Client Portal

The Total Effex Dashboard

Every digital marketing client gets access to our management dashboard — a single hub where you can see your content pipeline, track performance, and communicate with your audience across all platforms.

Unified Inbox

All your social media messages, comments, and DMs from every platform arrive in one unified inbox. Never miss a customer enquiry or a comment that needs a response again.

  • All platforms in one inbox
  • Reply to messages and comments
  • Assign conversations to team members
  • Flag urgent or important messages
  • Full conversation history per contact

Content Planner

See your entire content calendar for the month. Review and approve every post before it goes live. Request changes, add notes, and track exactly what is planned and what has been published.

  • Visual calendar across all platforms
  • Preview posts before they publish
  • Approve or request changes in one click
  • Organised by campaign and platform
  • Full publishing history

Analytics & Reports

Real-time analytics across all your social platforms and ad campaigns. Track follower growth, engagement, reach, ad spend, conversions, and ROI — all in one clear, visual dashboard.

  • Cross-platform performance overview
  • Ad spend, CPC, and conversion tracking
  • Follower and engagement trends
  • Best-performing content by type
  • Monthly automated report delivery

Dashboard access included with every digital marketing package

Set up and configured on day one, with a walkthrough from our team. You stay in full control and full visibility — always.

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Our Process

How we run your digital marketing

1

Strategy

We learn about your business, your competitors, and your ideal customers — then build a tailored marketing plan around your goals and budget.

2

Create

Our team produces your content, designs, and ad creatives. Everything is sent to you for review and approval before it is published or goes live.

3

Launch

Campaigns go live, content gets scheduled, and tracking is set up to measure every click, lead, and conversion from day one.

4

Optimise

Every month we review the data, report on results, and refine the strategy — improving performance continuously, not just at launch.

Related Services

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